A New Standard in Eyewear
Not just how you see — how you’re seen.
Signature style. Personal expression. J.HYDE.
The Signature Collection
Designed by J.HYDE. One-of-a-kind eyewear in Ready-to-Wear, Custom, and Individual editions. Exclusively in-store, by private consultation.
Eye Tests, the J.HYDE Way
A private, unrushed experience with advanced tech. Expert-led. Included with every pair or available on its own. We take the time to get it right.
All-Inclusive. Always.
Every pair includes
premium single-vision lenses,
1.6 thinning,
and anti-glare or tint.
A private eye test is included in-store.
From £125.
Explore Our Collections
Style, Personalised.
Not sure what suits you?
Book a 1:1 consultation and find frames that match your face, lifestyle, and presence.
visit j.hyde
Birmingham
Our flagship in the city centre.
Private eye tests, personal styling, and Signature Collection viewings — by appointment.
mere green
A quieter, more personal setting in Sutton Coldfield.
Full service including Signature Collection, consultations, and eyewear fittings.
