PRIVATE EYE TESTS £40 — BIRMINGHAM CITY CENTRE & MERE GREEN OPTICIANS

VISION, UNDERSTOOD.

Finally, an eye test built around accuracy, not the high street rush. It takes as long as it takes, because getting your accuracy right is the standard we hold ourselves to. Conducted personally by GOC-registered Optometrist and Founder Vik, with over 20 years industry experience.

WHY CHOOSE J.HYDE FOR YOUR EYE TEST

AN EYE TEST BUILT AROUND ACCURACY.

An eye test built around accuracy, not a time slot. This one takes as long as it needs to, because accuracy here affects everything downstream.

That means covering both your prescription and your eye health properly, not rushing either. Whether it's a single vision prescription or your first pair of varifocals, high prescriptions or low, getting it right first time is the standard. Vik has worn glasses since he was four. Significant astigmatism, the kind where even a slightly misjudged prescription means he genuinely can't see clearly. That's what took him into optics in the first place. He knows how it feels to be handed a prescription that isn't quite right, and he won't let that happen to you.

He trained as a dispensing optician first, learning exactly how a prescription becomes a lens on a face, before qualifying as an optometrist. He's not guessing what matters to you. He's lived it.

What this means for you: a test built around getting it right the first time, not adjusted to, not settled for.

Your appointment ends with a question: how do you actually use your vision? The answer shapes your lens choice, the next step in Framing Success™.

£40 standalone. Free with any prescription lens purchase.

What Every Examination Includes - Framing Success™

THE PRESCRIPTION

A thorough assessment of your vision. Accurate, unhurried, and explained in plain terms. Built around how you actually use your eyes — not a standard chart. Most tests stop here. This is where ours starts.

THE EYE HEALTH CHECK

A full assessment of your eye health, including glaucoma, macular degeneration, cataracts and diabetic eye disease.Early detection matters, and it needs proper time, not a rushed appointment.

THE PLAN

From prescription to Zeiss lens to frame to precision measurement — this is Framing Success™, our process, start to finish. We own every step of that journey. You leave with clarity — not just a piece of paper.

PRECISION AS STANDARD

EXCLUSIVELY ZEISS.

Every prescription lens at J.HYDE is Zeiss. Not as an upgrade — as standard. Combined with Visufit 1000 digital measurement at City Centre and Zeiss i.Terminal at Mere Green, your lenses are fitted with millimetre-level precision — not a ruler and a felt tip pen. Inaccuracy here doesn't just mean a slightly off fit — it's the difference between lenses that work and lenses you spend weeks adjusting to. Most opticians offer this as a paid extra, if at all. Here, it's what you get by default.

For varifocal wearers particularly, this is the difference between lenses you adapt to and lenses that work from day one.

A lifetime of wearing glasses teaches you that precision here is everything.

VARIFOCALS & COMPLEX PRESCRIPTIONS

STRUGGLING WITH YOUR CURRENT LENSES?

Varifocal adaptation problems are one of the most common issues we see at J.HYDE. Narrow corridors, distortion at the edges, headaches during adjustment — these are not inevitable. They are almost always the result of poor measurement, wrong prescriptions, or the wrong lens for your lifestyle.
We also specialise in complex prescriptions that other practices struggle with. High prescriptions, prism, keratoconus — if you've been told your prescription is difficult, or even wrongly prescribed, book a consultation. Vik trained as a dispensing optician before qualifying as an optometrist, and has worn glasses since he was four. Twenty years of clinical experience, spent getting prescriptions right that others have got wrong.

EYE TEST BIRMINGHAM — PRICING

TRANSPARENT PRICING. NO SURPRISES.

Private eye test — £40
Free with any prescription lens purchase — whether you choose one of our frames or bring your own.
Available at both our Birmingham City Centre studio on Cannon Street and our Mere Green studio in Sutton Coldfield. Appointments available Tuesday to Saturday.

YOUR OPTOMETRIST

VIK. FOUNDER & OPTOMETRIST.

Dispensing optician. Then optometrist. Twenty years of clinical practice. GOC registered. Founder of J.HYDE.
Every eye test at J.HYDE is conducted personally by Vik. Not a locum. Not a rotation. The same person, every time, with the expertise to get your prescription right and the understanding to translate it into eyewear that works for your life.

What our clients say
The service from J Hyde Mere Green from start to finish was fantastic. The eye examination was very thorough. The store is lovely and a great selection of very stylish frames. I would highly recommend, thank you Vik and Suzy for such a brilliant experience.
— Kirsty Beavon
Had an eye test with Vic and then picked out the frames with Lily. Both of them were incredibly informative, accommodating and authentic lovely people. Great communication prior to appointments, with them texting to let me know I could come in earlier if need be. Top service from top people ☀️
— Matthew Delicate, J.HYDE Birmingham
A great place to get a proper eye test. The glasses are amazing value considering the lenses they use. They also reglazed a couple of pairs.A very friendly team that just want to help and make even the most unstylish person stylish.
— Ryan Williams. J.HYDE Mere Green

BOOK YOUR EYE TEST

BIRMINGHAM CITY CENTRE

Unit 6 Cannon Street, Caxton Gate, Birmingham, B2 5EP
0121 643 7066
Tuesday — Saturday
9-5

MERE GREEN

Sutton Coldfield, B75 5BS
0121 294 2114
Tuesday — Saturday
9-5